Axios

Workers may fear losing their jobs to AI, but CEOs and other executives are using the tech to "scale" themselves.

Why it matters: Digital doubles can boost productivity and influence, but they can also hallucinate and supercharge inauthenticity.

Snap on Tuesday announced that it plans to launch a new version of its augmented reality glasses, called Specs, in 2026. The new wearable computer lenses bring the power of AI assistant tools to the user's 3D AR experience.

Why it matters: Snapchat still makes most of its money from advertising on its mobile app, but CEO Evan Spiegel believes the future of connection, and its business, will live beyond the smartphone and in the real world.

President Trump quietly took a red pen to much of the Biden administration's cyber legacy in a little-noticed move late Friday.

Why it matters: Until now, it has been unclear which Biden-era cybersecurity policies the Trump administration would keep — if any.

OpenAI has quietly inked a deal with Google to tap its cloud computing infrastructure to deliver AI services, a source familiar with the arrangement confirmed to Axios.

Why it matters: The agreement follows the launch of the $500 billion Stargate project with Oracle and SoftBank and is part of OpenAI's effort to expand beyond Microsoft's Azure as it looks to meet a crush of demand for ChatGPT and other services.

WPP has begun a new CEO search, as Mark Read will retire at year's end after more than 30 years at the ad giant and seven at the helm.

Why it matters: The company's stock price is down more than 50% since Read was appointed in 2018.

China's booming digital economy has boosted its share of the global ad market, challenging the United States' long reign as the world's largest ad market.

• China's 20% share of the global ad market is now greater than the country's share of global GDP, according to WPP Media.

Why it matters: Chinese ad sellers are finding enormous success selling ads to audiences globally, especially in the U.S. But U.S. tech giants are still largely banned from China.

Text scams have grown exponentially over the past few years.

Why it matters: These scams have gotten harder to identify, and more costly — last year, consumers reported losing $470 million to scams that began with text messages, per the Federal Trade Commission — five times the amount in 2020.

Here are some to watch out for:

French AI startup Mistral is launching its first reasoning models, aiming to rival new offerings from OpenAI, DeepSeek and others, Axios has learned.

Why it matters: Reasoning models aim to boost accuracy by using more computing power at inference time, a trend gaining steam amid diminishing returns from building ever-larger language models.

Former Doing Things Media executive Scott Dunn and former BuzzFeed and Doing Things producer Chris Gera have teamed up to launch Unicorn, a hybrid content studio and talent management firm focused on creating IP.

Why it matters: The firm provides a new business model for the creator economy and helps digital creators build sustainable content businesses.

Meta CEO Mark Zuckerberg is personally creating a new "superintelligence" team dedicated to building the world's most advanced AI platform, and splashing out nine-figure packages to hire top talent, the New York Times and Bloomberg reported Tuesday.

Why it matters: Cost doesn't matter in the race for AI dominance.

Apple's modest AI updates announced Monday did little to shake the sense that the iPhone maker is still finding its footing in AI as rivals charge ahead.

Why it matters: AI is widely seen as the largest technology shift in decades and could easily serve as an inflection point where existing leaders are dethroned and new ones crowned.