Stories by Sara Fischer

Digital ad industry commits to major overhaul

Illustration: Sarah Grillo/Axios

Dozens of the world's biggest advertising and content companies, including major tech firms, brands, ad agencies and industry groups, announced Tuesday their commitment to a newly-created alliance to take significant steps to improve digital safety.

Why it matters: It's the biggest and most comprehensive industry effort to date to tackle the ongoing brand safety crisis online. Competing groups are putting their differences aside to solve the problem quickly in the face of global regulatory threats.

Former Snapchat exec launches an Amazon for luxury goods

Verishop

Former Snapchat Chief Strategy Officer Imran Khan is today launching Verishop, a digital marketplace for luxury goods, with more than 150 contemporary brands across multiple lifestyle categories.

Why it matters: Three decades into the internet era, there still isn't a major ecommerce destination for department store quality shopping online. This is especially true given Amazon has chosen to focus on basic goods instead of luxury.

CBS and Viacom get closer to merging

CBS chair Shari Redstone. Photo: Drew Angerer/Getty Images

Merger talks between CBS and Viacom could reach a "critical stage" tomorrow, when the CBS board is scheduled to discuss the deal, according to Fox Business Network.

The bottom line: It's been a long time coming. Shari Redstone, the majority shareholder of both Viacom and CBS, has wanted to combine the companies for years, but was regularly thwarted by a CBS board led by then-CEO Les Moonves. With Moonves now gone and a new board in place, a merger seems likely.