Axios

Mattel’s future relies increasingly on a strategy that looks like Disney’s playbook — in reverse.

Driving the news: The toymaker presented its new growth strategy today and it involves taking its brands like Barbie, Fisher-Price and American Girl and turning them into an "IP-driven" engine for the company.

Metadata from the messaging app Telegram indicates that pro-Russian separatist leaders created videos ordering "emergency" evacuations from eastern Ukraine two days ago, but posted them on Friday, Bellingcat first reported and Axios can confirm.

Why it matters: U.S. officials have for days now accused Russia of preparing to fabricate a pretext to invade Ukraine. The two-day-old metadata from the leaders of the self-declared Donetsk and Luhansk People's Republics could undermine claims that they ordered the evacuations due to an imminent threat of a Ukrainian offensive.

A Ukrainian tech CEO says he flew more than 100 of his employees and their families from Kyiv to Montenegro two weeks ago in response to the threat of Russian invasion.

Driving the news: For Vlad Panchenko, of the digital assets company DMarket, the decision came down to trying to take control of an uncontrollable situation.

How much is too much when it comes to CEO compensation?

Driving the news: Apple wants to award CEO Tim Cook a $99 million pay package — but shareholder advisory firm ISS this week recommended a "no" vote.

In a world filled with distrust and misinformation, the new boss of Wikipedia's parent organization holds the volunteer-run encyclopedia up as a model for how people can disagree while still embracing the same set of facts.

Why it matters: Debate over how content should be moderated has raged in recent years, with little consensus on the role that governments and businesses can and should play. Meanwhile, Wikipedia has somehow managed to tackle some of the thorniest issues without devolving into chaos.

Diving deeper into the VR broadcast of the Olympics beyond my first look, I found there was even more to discover and appreciate about its unique view into the Beijing games — but also a longer list of downsides.

Why it matters: Virtual reality has the potential to bring people both closer to the action and deeper behind the scenes. At the same time, it can be more isolating, tiring and blurry than watching a broadcast on a nice TV.

Mega-publisher Ubisoft boasted Thursday that players of late 2021's Far Cry 6 game spent more time in it than they did Far Cry 5.

Why it matters: The detail, one of many playing time stats promoted by Ubisoft in recent years, supports the company's concept that the more time its players spend in a game leads to more money spent in-game, t00.