Billionaire Julia Koch and her family have agreed to buy a minority stake in the NFL's New York Giants at a valuation of around $10 billion, Bloomberg first reported and Axios confirmed with a source close to the situation.
Why it matters: This would be the highest valuation ever fetched in an NFL team sale, easily topping the $6 billion that Josh Harris paid for control of the Washington Commanders in 2023.
Taylor Swift's already intertwined relationship with the National Football League could score a touchdown at the 2026 Super Bowl.
The big picture: The wildly successful pop star, who recently got engaged to the Kansas City Chiefs' Travis Kelce, will "maybe" perform in next year's Super Bowl halftime show, NFL commissioner Roger Goodell said in a Today Show interview on Wednesday.
Single-ticket purchases to professional sporting events have steadily increased in recent years, according to data from SeatGeek.
Why it matters: The ticket vendor says Gen Z and younger millennials are prioritizing "experience-first" spending habits, even if that means going solo.
