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Situational awareness: The success of T-Mobile's bid to acquire Sprint hinges on whether a federal judge believes the deal will boost or harm competition.
Berkeleyside founders Lance Knobel, Frances Dinkelspiel and Tracey Taylor. Photo credit: Tippett Studio
A new Oakland, California-based journalism venture will launch next spring with $1.56 million in funding from the Google News Initiative (GNI), executives tell Axios.
Why it matters: It's the third local news organization that Google has funded this year as part of its larger $300 million effort to support journalism.
Yes, but: Like many other cities across the country, Oakland finds itself reeling from the economic crisis in local news.
Details: The publication will launch as a website next spring with eight editorial staffers and hopes to grow to 20 by the end of the year. The team plans to launch a newsletter and is exploring other mediums, like podcasts. Its name is TBD.
The big picture: These news outlets are part of a trend in local media toward the non-profit model, which allows them to accept donations while still selling commercial sponsorships or advertising.
Illustration: Aïda Amer/Axios
Streaming companies are taking over as dominant players in film and television, forcing traditional entertainment companies to invest more.
Driving the news: Broadcast networks were shut out of Golden Globe nominations yesterday, while Netflix received 17 nominations for its TV hits.
Yes, but: The Golden Globes will still air on NBC, a broadcast network.
Cable networks, which can't be accessed "over the air" through free TV antennas, are much more susceptible than broadcast channels to the viewership declines from cord-cutting.
Be smart: Measurement still needs to be sorted out for streaming.
Between the lines: It will be hard for a company like Nielsen, which measures a sample of households only in the U.S., to paint a perfect picture of Netflix's total audience, which is mostly international.
The big picture: Many of the traditional TV networks and film studios will have to wait some time before they see any of their investments pay off.
At the box office, film studios are investing more in major franchises that tend to wade heavily into action and adventure franchises, which are better experienced in a big-screen theater,
Google has created a new tool to help newsrooms make coverage decisions based on real-time data of what’s being searched on Google and talked about on Twitter, executives tell Axios.
Why it matters: It’s the latest effort by a tech giant to help give newsrooms access to data that could help them make content decisions around what's trending online.
The tool, called Trending Topics, is available for free to any newsroom that utilizes Google’s free analytics platform, Google Analytics.
The big picture: Google argues newsrooms can boost user loyalty by using the tool to cover the topics they are most interested in.
But new data from traffic analytics company Parse.ly finds that not all publishers need to be as reliant on what's going viral.
The bottom line: News publishers need this tool more than evergreen lifestyle publishers.
Photo Illustration by Chesnot/Getty Images
Mayor Pete Buttigieg and President Trump are going head to head in Snapchat ad spend, according to data pulled from Snapchat's public ads library provided by social analytics company Storyful.
Why it matters: While the spend on Snapchat is dwarfed by the millions spent by Democratic candidates on Facebook and Google ads, the data provides an insight into how candidates are targeting young and first-time voters ahead of the 2020 US presidential election.
Details: The Trump campaign and an affiliated PAC have spent a combined $43,955 this year — the exact same amount as the Buttigieg campaign.
Between the lines: Sen. Elizabeth Warren has spent $31,190 since the start of 2019, spread out over numerous ads which began running in April.
The big picture: Snapchat began releasing its ad library in September, making information about all political and issue-based ads on the platform publicly available for the first time.
Go deeper: Snapchat readies 2020 news push
New data and investments into news podcasting suggests that the format is here to stay.
Why it matters: Newsrooms are finding that podcasts are helping them develop stronger audiences and, in some cases, make more money.
Driving the news: The Pulitzer Prize Board said Thursday that they would include audio reporting as a new journalism prize category in its 2020 cycle.
By the numbers: According to the report, the number of new news podcasts around the world increased by one-third (32%) from January through October 2019, citing data from Chartable.
Yes, but: While podcasts offer some newsrooms the opportunity to make millions in ad revenue, they are still a small portion of overall revenue.
The market for wearables — from smartwatches to souped-up headphones — is surging as sales rose 96% last quarter from a year earlier, per IDC.
Why it matters: The market is shifting from niche to mainstream at a time when smartphone growth is slowing, Axios' Ina Fried writes.
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Screen shot from Tiwtter handle for @NJGov
The official Twitter account for the state of New Jersey has been blowing up the internet over the past few weeks.
Why it matters: It's a good example of ways that public service accounts can be relevant and keep citizens informed.
Details: The account is run by two New Jersey women, Pearl Gabel and Megan Coyne, who serve on N.J. Governor Phil Murphy's digital team.
Between the lines: "We don’t have time for haters," Gabel said.
What's next: The account has already gotten into a fight with the official account of Delaware. Expect more beef.