Wendy's to test "dynamic pricing"

• "Surge pricing," as the practice is also known, is when businesses charge more during peak ordering times like a lunch and dinner rush.

The big picture: Wendy's is reportedly investing $20 million in new digital menu boards that can adjust prices throughout the day.

• The chain previously rolled out an AI chatbot drive-thru service at some stores last year.

What they're saying: The response on social media has been scathing, with one X user predicting Wendy's is "going to get a Frosty response."

🤔 Do you agree? Email us at [email protected] with your thoughts.