Sep 27, 2024 - News

Democrats spending more in Illinois

Justin Kaufmann,
Kavya Beheraj,
Alex Fitzpatrick

Bar chart showing current and future political ad spending in the Chicago metro area from Aug. 1 to Nov. 5, as of Sept. 20. Democrats have spent about $707k on ads for presidential, congressional and down-ballot races in the metro area; $255.2k from outside groups and $451.6k from campaigns themselves. Republicans have spent a total of $326k, $103.4k from outside groups and $222.4k from campaigns. — Data: AdImpact; Note: "Campaigns" include spending by candidates or in coordination with party committees; "Outside groups" includes spending by non-candidate groups and party committees; Chart: Axios Visuals

Democrats are outspending Republicans on political ads nationwide by about a half-billion dollars since Aug. 1, according to data from analytics platform AdImpact.

In Illinois, Democrats have doubled Republicans in spending.

By the numbers: As of Sept. 20, Democrats have spent $1.8 billion on ads booked for Aug. 1 through Nov. 5, compared to $1.3 billion for Republicans.

That includes spending by campaigns (from the presidential candidates down to lower-ballot hopefuls) as well as by outside groups.
Campaigns alone, Democrats have spent nearly $700 million, compared to almost $400 million by Republicans.

Zoom in: Both parties are spending the most on ads running in Philadelphia, Detroit and Phoenix, among the metro areas tracked by AdImpact.

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Democrats spending more in Illinois

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