Celebrities aren't the only ones pouring into Las Vegas ahead of Super Bowl LVIII Sunday to watch the San Francisco 49ers take on the Kansas City Chiefs.
The big picture: The game — and perhaps Grammy Award-winning artist Usher, who's slated to perform at halftime — is expected to lure 330,000 people to Sin City and infuse up to an estimated $700 million into an economy bolstered by gambling and tourism, per Rolling Stone.
Celebrities and influencers create a "coolness" halo effect with Gen Z and millennial consumers, according to a recent survey by YPulse, a youth research organization.
Why it matters: 69% of 13 to 39-year-olds saythey are more likely to purchase brands that are considered cool, which is especially true in the age of the social media marketplace.
Most money-related books are worthy and informative; some are even interesting. Very, very few of them, however, are real page-turners — the kind of books that keep you up at night rather than sending you to sleep.
Why it matters: These five new money-related books are all really good reads.
With three in 10 people in the U.S. now living in condos and planned communities, many home shoppers need to factor in homeowners association fees as part of their purchase price.
Why it matters: Buyers looking at condos or townhomes for their low prices might not realize HOA dues can run into the thousands per month and can change over time.
