Media trends

Private equity is coming for local TV

Illustration: SOPA Images /Contributor, Getty Images

One of the world’s largest private equity firms is moving in on the local media landscape, placing billion-dollar bets on some of the biggest local TV franchises in the U.S.

Why it matters: Apollo Global Management's local media spree could one day give the firm significant local TV power. Bloomberg reports that if Apollo's next big deal with Nexstar media pans out, it would reach almost a quarter of U.S. households with its TV stations, based on Bloomberg Intelligence estimates.

Pledges to save local news reach nearly $1 billion

Illustration: Aïda Amer/Axios

Nearly $1 billion has been committed to saving local news in America over the next several years, as the country grapples with the consequences of less local coverage and accountability.

Why it matters: Despite valiant efforts, there's still no real business model for local news to continue to operate the way it has been for decades. Many of these donations, however, are being used to fund the research and development of sustainable business models for local news.

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