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Axios Media Trends

Scoop: Red Seat Ventures builds premium membership for the ultra-wealthy

Dirty soda goes boozy as Mike's jumps on viral drink craze

Video market plateaus amid fragmented streaming landscape

An area chart showing annual U.S. consumer spending on video from 2019 to 2025, and projections for 2026 and 2027. Subscription video on demand has grown the most of any category, from $16b in 2019 to a projected $59b in 2027. Multichannel video programming distributors have declined from $98b in 2019 to a projected $51b in 2027. Overall, consumer spending on video has slightly increased from $140b in 2019 to a projected $145b in 2027.

U.S. consumer spending on video

Data: MoffettNathanson; Chart: Erin Davis/Axios Visuals

Meta's efficiency skyrockets, but Wall Street still wary

A bar chart that shows Metaâs annual revenue per employee from 2016 to 2025. Revenue per employee ranged from $1.39 million in 2022 to $2.58 million in 2025. It rose from $1.82 million in 2016, dipped in 2022, then climbed for three straight years.

Meta annual revenue per employee

Data: Company reports; Chart: Sara Fischer/Axios

From watches to pet clothing: Inside Trump airport trademark applications

Inside Trump airport trademark applications

AI distances itself from adult content that once drove the tech revolution

AI distances itself from adult content that drove tech revolution

"Bodies aren't a trend": Body positivity fight endures in the GLP-1 era

Communicators

Axios Communicators

Working moms are building community beyond parenting

Communicator spotlight: Samsung's Allison Stransky

Brands grapple with activating around  America 250

A bar chart that shows the share of 2,004 U.S. adults who say brands should highlight specific values during the 250th celebration in a Jan. 23-28, 2026, survey. Freedom leads at 64%, followed by independence at 53% and patriotism at 46%. Ingenuity is lowest at 20%.

Share who say brands should highlight specific American values during the 250th celebration

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