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Washington isn't sold on the banana coffee trend
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Illustration: Sarah Grillo/Axios
Americans are embracing the banana coffee trend — but here in Washington, not so much.
By the numbers: Banana is the fastest-growing beverage ingredient flavor over the past year at restaurants, per Circana market data.
- Top chains introduced 100 banana items from July 2025 through July 2026 — already more than in any previous full year — and most of them were nonalcoholic beverages, according to Datassential. (See: Starbucks' Iced Banana Bread Matcha, Wawa's Banana Bread Coffee.)
Yes, but: Washington restaurants were less likely than the U.S. average to have banana items on their menus in the first quarter of this year, Datassential found.
Our thought bubble: There's still too much of summer left to embrace banana bread lattes — or pumpkin spice ones, for that matter, despite Starbucks starting to sell those again this week.