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The Desert Botanical Garden is among the most popular garden accounts on Instagram, according to data from Sprout Social.
What they're saying: "Eye-catching visuals draw users in, while educational videos and resources keep them coming back," Layla Revis, VP of social, content and brand marketing at Sprout Social, told Axios.
Zoom in: The Desert Botanical Garden has 131,000 Instagram followers.
What we're watching: The garden's latest exhibit, Orchid Fever, runs through May 11 and features similarly Instagrammable photo ops.