The exclusive cycling wardrobe and lifestyle brand Rapha will bring its Clubhouse retail experience to Bentonville — temporarily.
What's happening: A Rapha pop-up store will run for five weeks at 117 W. Central Ave., starting Oct. 1.
- Some cyclists will remember this is Rapha's second pop-up here after a monthlong stay in 2018.
Those in the loop already know Rapha's mountain bike headquarters are located in Bentonville. But it doesn't have a consistent retail presence here as it does in Miami, New York and San Francisco.
To kick things off: The brand will hold a 55-mile mountain bike competition with more than 4,000 feet of climbing on Oct. 1.
- Teams of two or four can register to ride the Rapha MTB Prestige for $200.
What else is happening: As part of the Clubhouse experience, Rapha employees will guide weekly rides. That's something usually available to only cyclists in bigger cities. Details will be available at the store.
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