Sep 30, 2024 - News

Charted: GOP big spenders

Naheed Rajwani-Dharsi,
Tasha Tsiaperas

Bar chart showing current and future political ad spending in the Dallas-Fort Worth metro area from Aug. 1 to Nov. 5, as of Sept. 20. Democrats have spent about $6m on ads for presidential, congressional and down-ballot races in the metro area; $30.1k from outside groups and $6.4m from campaigns themselves. Republicans have spent a total of $11m, $4m from outside groups and $6.9m from campaigns. — Data: AdImpact; Note: "Campaigns" include spending by candidates or in coordination with party committees; "Outside groups" includes spending by non-candidate groups and party committees; Chart: Axios Visuals

Republicans are outspending Democrats on political ads in Dallas-Fort Worth even as most major races are likely locked down, according to data from analytics platform AdImpact.

The big picture: Democrats outspent Republicans by about half a billion dollars nationwide since Aug. 1.

Zoom in: D-FW has seen more political ad spending than other large Texas metros since August, with $17.2 million paid by both parties.

Both parties have spent $15.6 million in Houston.
Meanwhile, political ad spending in our state capital is just over $6.7 million.

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Charted: GOP big spenders

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