Mar 13, 2024 - News

The Dallas Morning News is bringing back "High Profile"

A woman in front of some Dallas Cowboys cheerleaders

The local paper's new feature writer is ready for adventure. Photo: Courtesy of Sarah Hepola

The Dallas Morning News is reviving "High Profile," a popular features section that's been dormant for nearly 20 years, the paper recently announced.

Why it matters: As local newspapers across the country are contracting and vanishing, hiring bestselling author Sarah Hepola — who's also written for the New York Times and The Atlantic — gives readers a glimmer of hope.

Context: The paper has had a rough stretch of late. In the last year, the DMN has issued a rare front-page retraction, ended a protracted union negotiation and its parent, DallasNews Corp. lost dozens of positions to buyouts.

Catch up quick: "High Profile," the Sunday profiles section, was a staple of the paper from 1981, when it launched with a story about Larry Hagman, until its quiet end in 2005.

  • The section included magazine-style stories about the region's most notable characters, including politicians, musicians and entrepreneurs.
  • Hepola wrote the 2015 New York Times bestselling memoir "Blackout" and created and hosted the Texas Monthly podcast "America's Girls," about the Dallas Cowboys Cheerleaders.

What they're saying: "This brand of coverage is a blast from the past, but it's also a reinvention," Hepola wrote in her first story for the paper. "Glamour, yes, but also grit."

What we're watching: Will the paper ever make the illustrious "High Profile" archives available online?

Editor's note: This story has been corrected to reflect the DMN did not lose dozens of reporters, but its parent company, DallasNews Corp., lost dozens of positions overall.


Get more local stories in your inbox with Axios Dallas.


Support local journalism by becoming a member.

Learn more

More Dallas stories

No stories could be found


Get a free daily digest of the most important news in your backyard with Axios Dallas.


Support local journalism by becoming a member.

Learn more