Lionel Messi sells out FC Dallas tickets

• The matchup became official Wednesday night, after FC Dallas beat Mexico's Mazatlán FC 2-1.

The big picture: Major League Soccer has been around since the 1990s, but getting Lionel Messi to play in the U.S. has been its biggest move yet.

• Serena Williams, Kim Kardashian and LeBron James were among the celebrities who attended his first MLS match last month.

State of play: Messi has five goals in three games for Miami. Sunday will be his first time playing outside Florida since joining MLS.

• He'll face two other Argentine players on the Dallas team, Alan Velasco and Facundo Quignón.

The intrigue: Tickets for Sunday's game went on sale Thursday morning and were snatched up within an hour.

• FC Dallas tickets usually cost under $40. Sunday's tickets were selling for hundreds of dollars at face value, and retail prices were over $650.

Yes, but: The game will be broadcast on Apple TV+, with the MLS season pass.

What they're saying: "At the beginning of the tournament, I was not expecting us to take on Inter Miami CF … It will be a dream to play against Messi," FC Dallas forward Velasco said during a recent interview.

💭 Our thought bubble: Wonder if Messi will check out H-E-B or Buc-ee's with his family while he's here.