Nov 2, 2022 - News

Grocery chain H-E-B continues expansion into North Texas

Hoping the hype dies down so we can shop here without worrying about long lines. Photo: Courtesy of Cormac West

Grocery store chain H-E-B's infiltration of the Dallas-Fort Worth area is now fully underway.

Driving the news: The Texas-based chain's second Collin County store opens Wednesday in Plano, at the corner of Preston Road and Spring Creek Parkway.

Flashback: H-E-B opened its Frisco store in late September — and it has been booming.

Why it matters: While H-E-B is beloved in other parts of the state, the chain has — until recently — avoided planting its flagship stores in North Texas.

  • Kroger and Albertsons, which operate a combined 195 stores locally, recently announced plans to merge, which could lead to some of those stores being sold or closing.

Of note: H-E-B's up-market gourmet brand, Central Market, already has several locations in the region.

What's next: There are more H-E-B locations planned in Allen, McKinney and Mansfield. The company has also purchased land in other parts of Dallas, Fort Worth and Denton.

The bottom line: This could be great news for North Texas shoppers. H-E-B has a popular house brand, some great prepared foods (think tortillas and queso) and the new competition has the potential to raise the quality of grocery stores across the area.


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