LeBron James is taking his talents to Mattel as a "Kenbassador."
Why it matters: A new Barbie collaboration makes him the first professional athlete to have a Ken doll in their likeness, the brand announced Wednesday.
The women's national championship game between UConn and South Carolina averaged 8.6 million viewers and peaked at 9.9 million on Sunday according to data from ESPN on Tuesday.
Why it matters: Viewership was down from last year's matchup (18.9 million) featuring Caitlin Clark, but it still set records.
Ryan Smith, the billionaire owner of the NBA's Utah Jazz and NHL's Utah Hockey Club, tells Axios that he's forming a $1 billion venture capital fund with longtime Accel partner Ryan Sweeney.
The big picture: The launch comes as the worlds of tech, business, and sports are colliding.
