Red Bull to crown a Philadelphia greased pole-running champion

Driving the news: The energy drink company enlisted 76ers' DJ Ghost to liven up the inaugural Championship Run as 100 Philadelphians try capturing the flag by sprinting up a greased pole.

How it works: Runners will compete in heats of 20, laying it all on the line as they clamber up the slick stick to grab the flag.

• If no one captures it, the runner who travels furthest up the pole in the shortest time will be declared the winner.

If you go: Competition kicks off at 5:15pm in the estuary of the Spruce Street Harbor Park.