The Supermarket brings DIY energy to Atlanta's eastside
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Willow Goldstein (left) and Amanda Norris. Credit: Thomas Wheatley/Axios
The creative brains behind Atlanta DIY arts powerhouse The Bakery have added a much-needed new arts venue to the city's eastside.
Why it matters: White walls can be hard to find in Atlanta for local artists and interesting gathering spaces are few and far between.
- The Supermarket — located in the former Highland Row space in Poncey-Highland — looks to fill that void, founder Willow Goldstein told Axios.
Driving the news: The Supermarket will host an open house during tomorrow's block party at the historic commercial strip now called The Shops at Otto's.
- Other participating businesses include Big Softie's newest location and Colette Bread and Bakery.
What they're saying: "The city does not need another food hall or another brewery," said Amanda Norris, The Bakery's assistant director who's worked with Goldstein since the organization's early days. "It needs something different and experimental. We're filling a gap."
Catch up quick: Founded in October 2017, The Bakery has forged a path by creating eclectic and inclusive art spaces that delight and surprise with spoken-word readings, noise metal shows, gallery exhibits and a yoga class or two.
- The Bakery converted into a nonprofit in 2023 and serves as The Supermarket's anchor tenant and programming partner.
What's inside: The 12,500-square-foot Poncey-Highland space includes two small venues, an art gallery, and a main event space suitable for art shows, intimate concerts and community- and kid-focused programming.
State of play: Spaces can be rented for private events and weddings. Goldstein says the sun-filled main space can host everything from corporate events to community discussions during the week.
Fun fact: The Bakery got its name from its first home: a commercial bakery in Oakland City along the Beltline Southwest Trail. The Supermarket is located in an old grocery store.
What's next: Goldstein is designing a cafe for the space and has plans to offer studio space in an expansive room where the historic building's boilers once rumbled.