Updated Apr 4, 2023 - Politics & Policy

Trump campaign fundraises with fake mug shot merch

Credit: Trump campaign

The Trump campaign is capitalizing on the former president's arrest Tuesday.

Driving the news: An email from Trump's 2024 campaign was sent advertising a t-shirt with a fake mug shot of former President Trump, with the phrase "NOT GUILTY" below it.

  • The shirt is free with a $47 contribution to the campaign.
  • The shirt can also be purchased for $36 from Trump's campaign merchandise store.

The big picture: The solicitation came just before Trump arrived at the Manhattan Criminal Court for his arraignment on charges related to 2016 hush money payments.

  • Trump, who is in the middle of campaigning for the 2024 election, is the first president to have ever faced criminal charges.

Of note: The Trump campaign has been using the indictment to fundraise.

  • Following his court appearance Tuesday, Trump said in a campaign email that he's raised over $10 million since news of the indictment broke.
  • "While we are living through the darkest hours of American history, I can say that at least for this moment right now, I am in great spirits...." the email read. "You are why I could NEVER give up our mission to save America — no matter how nasty and vicious the attacks ever got."
  • "I have never been more certain that we will win back the White House and save our Great Nation," the former president said.

Editor's note: This story has been updated with information from a second email from Trump's campaign.

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