Axios

From the gridiron to the ice rink, sports are plentiful during the holidays.

Here are the biggest games to watch on Thanksgiving and Black Friday.

University of Southern California star JuJu Watkins is taking over as the face of college basketball.

Driving the news: State Farm has signed Watkins to an NIL deal.

• This is the second-ever student-athlete partnership for the insurance company, the first being Caitlin Clark last fall.

At just 19, Judea "JuJu" Watkins appears to carry the world's weight, yet the USC phenom — who shattered records in her first season — seems to hold it all easily.

Why it matters:  Watkins is a rising star in women's college basketball — a new six-episode documentary series dives deep into her life and journey.