College football attendance dipped to its lowest mark in 22 years last season, with every Power 5 conference other than the ACC experiencing a decline.
The big picture: This alarming development is driven by numerous factors, many of which impact society on a macro-level and are out of a university's control (i.e. technology and consumption habits). But other factors — like ticket sales, game day experiences and stadium amenities — can be tinkered with and improved, and athletic departments across the country are laser-focused on doing just that.
