5. Quartz's big bet on bots
Quartz, the business news site recently acquired by Japanese media company Uzabase, is launching "Correspondence by Quartz," a news bot that will be embedded in Samsung’s rich messaging service (see above).
Why it matters: It gives Quartz access to distribute its news content to millions of new people globally. And it's Samsung's first big push into global news through its rich messaging platform. (It currently has CNN as a domestic-only news partner).
For now, the bot will be distributed only to Samsung customers with AT&T, but Samsung is working to expand that partner set in the upcoming months.
Quartz has been building all sorts of bots for years through its in-house bot studio, including commercial bots for clients.
- It first gained attention for its bot efforts when it relaunched its app in 2016 to feature only one-to-one text communication between users and bots.
- It's since launched bots on its site and on various social media platforms. Even its Amazon Alexa flash briefing is hosted by two bots.
The bottom line: Quartz, like The New York Times and others, believes the future of a sustainable news business model includes service journalism, or opportunities to make readers' lives better or easier, according to Emily Withrow, director of Quartz's bots studio. It's using customizable services, like bots, to do that.