Oct 4, 2023 - Things to Do

Duke's Mayo tattoo pop-up is back

Your Duke's legacy love here. Image: Courtesy of Duke's Mayo

Do you and your grandma want matching Duke's Mayo tattoos?

It's a silly question ā€” of course you do. And you're in luck, Duke's tattoo pop-up shop is back for the second year and the mayo makers are again giving out free Duke's Mayo tattoos to a select few.

What's happening: The pop-up takes place in November with a generational twist this year: Duke's wants to hear your family stories of the mayo's place in your recipes and at your table.

Why it matters: With its tangy taste, Southern roots and local HQ, Duke's has long been Richmond's mayo of choice.

How it works: Share your family's generational Duke's story by Oct. 12. The winning storyteller will get two free, custom-designed Duke's tattoos ā€“ one for you and one for your friend/relative/grandma (please make it your grandma).

Worth noting: Last year's event sold out in under an hour with 70 lucky winners chosen ā€” and 1,000 people left on the waiting list, per Duke's.

Editor's note: This story has been updated to reflect that organizers expanded the pop-up event to take place all of November, not only on Nov. 13.

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