Unlike most of the Southeast, North Carolina is still seeing an uptick in new businesses.
By the numbers: New business applications — which represent all types of businesses, from landscaping to software — increased by 6.5% last year, up to 14,400.
While the number is up year-over-year, it is still slightly below the peak that North Carolina experienced in 2021.
Why it matters: Business formation rates are an excellent indicator of economic sentiment — few people try to start a company when they foresee bad times ahead.
Breaking down this data state by state can offer a regionalized barometer of economic sentiment.
Yes, but: New business applications can only capture the financial mood among Americans with the means to start a company.
Those less well-off likely have a less rosy view of things.
Plus: Just because somebody files paperwork to start a business doesn't mean that enterprise ever gets off the ground and hires people.
Still, even when looking only at businesses that the Census Bureau identifies as having a high chance of employing people, new business applications were up 5.7% in North Carolina between December 2022 and December 2023.