Mar 29, 2024 - News

🍫 Fillin' your Easter basket

Photo shows a variety of Elmer's candy, including a pecan egg, a gold brick egg and heavenly hash eggs.

Chocolate and nuts are a match made in Heaven. Photo: Carlie Kollath Wells/Axios

Forget Hershey's. Fill our Easter baskets with Elmer's Gold Brick Eggs and Heavenly Hash.

Why it matters: Elmer Chocolate started in New Orleans in 1855, making it the country's oldest family-owned chocolate company.

The big picture: Elmer's has been making the Heavenly Hash Egg for 101 years, Gambit says.

Zoom out: Nationally, Reese's Peanut Butter Eggs were the top-selling Easter candy in 2023, writes Axios' Kelly Tyko, based on Instacart and DoorDash data.

Go deeper for the top 5 bestselling candies in New Orleans


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