Pitbull and Third Eye Blind added to Lovin' Life Music Festival lineup

"Essentially, we have six headliners this year, which is really cool," Bob Durkin, co-founder of Southern Entertainment, tells Axios.

• Each night will have a headliner and co-headliner. One night on the main stage will feature Dave Matthews Band and Teddy Swims. Another night, Gwen Stefani and Benson Boone will perform. The third night will feature Weezer and Pitbull.
• It's worth noting that these artists won't necessarily perform together, although — as we learned last year when Noah Kahan unexpectedly joined Maggie Rogers on stage during her set — anything can happen.
• The second stage headliners will be The Revivalists, Ludacris and one other act that hasn't been announced yet.

What to expect: Similar to last year's inaugural event, there'll be three stages throughout First Ward Park, including a "QC Local Stage," which will feature local musicians.

• There'll also be local food vendors and installations by local artists. "We recreated Mr. K's last year, and this year, we're going to try to recreate another iconic spot from Charlotte's history," Durkin said.

Details: Three-day tickets start at $324.33 and organizers say the price will increase on Friday, Feb. 14 at midnight.

Flashback: Despite some initial skepticism and a rainy forecast, the music festival was a big success in its inaugural year and even sold out. This year, they're expecting even more attendees.

• Durkin says they're learning from last year's experience and taking feedback into account, including the location of bathrooms and making it easier for people to move between stages.
• There'll also be more light rail cars operating this time around to make it easier for festivalgoers to get in and out of Uptown.

The big picture: According to organizers, the festival generated $32 million in economic impact through additional tourism spending in its first year, Axios' Ashley Mahoney reports.