Jun 11, 2024 - News

NBA Finals could bring more than $12 million to Boston economy, officials say

 Jaylen Brown #7 of the Boston Celtics handles the ball, surrounded by four Dallas Mavericks players, during the during Game 2 of the 2024 NBA Finals on June 9, 2024 at the TD Garden in Boston, Massachusetts.

Jaylen Brown versus five Dallas Mavericks players during Game 2. Photo: Grace Beal/NBAE via Getty Images

The NBA Finals could generate an estimated $6 million a game for the Massachusetts economy, Meet Boston says.

Why it matters: The Celtics' success has bumped up hotel reservations, merchandise sales and sports bar tabs, per the local tourism organization.

State of play: The Celts play the Dallas Mavericks in Texas this week after winning the first two games at home.

  • If their winning streak continues, the Celts will claim the title by the end of the week.

Yes, but: If they don't sweep the Mavs, the teams will return to TD Garden for a fifth and possibly a seventh game.

Reality check: These estimates are just that — estimates.

  • It's also worth noting that Boston's local economy could see an additional bump from several events this month, from Pride events to the Red Bull Cliff Diving World Series to the upcoming Embrace Ideas Festival.
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