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Expand chart
Data: Newswhip; Chart: Naema Ahmed/Axios

Democratic 2020 hopeful Pete Buttigieg is — by every measure — having an ascendant moment as a candidate for president.

Why it matters: The South Bend, Ind. mayor is generating more social media interest on a per article basis than any of his rivals, according to data from social media analytics company Newswhip. And that's just one of many signs of intensifying interest in "Mayor Pete."

By the numbers:

  • Since his March 10 CNN town hall, he's added 447k followers on Twitter. His next closest 2020 competitor, Beto O'Rourke, has picked up 137k in that period, per CrowdTangle.
  • Buttigieg has generated more engagement with his tweets (2.10 million interactions) during this period than any other candidate's main account except O'Rourke (2.17 million) — with half as many followers.
  • During this period, he's added more followers on Instagram (90k) and Facebook (75k) than any other candidate except O'Rourke (92k, 82k), per CrowdTangle.
  • Interest in Buttigieg, as seen through Google searches, has taken off. As CNN's Harry Enten writes, "Google searches have been correlated with jumps in the polls this primary season."

Buttigieg, 37, has made a name for himself with his unconventional background — he's an openly gay, Episcopalian, Navy veteran, Rhodes scholar millennial who speaks 8 languages.

“If you were to design the exact opposite of Donald Trump, it would be Pete Buttigieg.”
— Christopher Massicotte, partner at DSPolitical

The stories about him that have generated the most interest include:

  • Linguistic ability: Buttigieg answered a reporter's question in Norwegian. He taught himself the language in order to keep up with an author he liked.
  • On religion: "We have this totally warped idea of what Christianity should be like when it comes into the public sphere, and it’s mostly about exclusion.”
  • On MAGA: He said the notion of making America great again is "not honest" because it doesn't address the way the economy is being transformed by automation.

In the last week, Buttigieg has gotten two other pieces of news that point to his rise as a candidate:

The bottom line: It remains to be seen how much of the Buttigieg interest is a flavor-of-the-month sugar rush vs. momentum that continues to build and can sustain itself for a year and a half.

Go deeper:

Go deeper

2 hours ago - Politics & Policy

McConnell drops filibuster demand, paving way for power-sharing deal

Senate Majority Leader Chuck Schumer (R) and Minority Leader Mitch McConnell attend a joint session of Congress. Photo: Olivier Douliery/AFP via Getty Images

Senate Minority Leader Mitch McConnell has abandoned his demand that Democrats state, in writing, that they would not abandon the legislative filibuster.

Between the lines: McConnell was never going to agree to a 50-50 power sharing deal without putting up a fight over keeping the 60-vote threshold. But the minority leader ultimately caved after it became clear that delaying the organizing resolution was no longer feasible.

3 hours ago - Technology

Scoop: Google won't donate to members of Congress who voted against election results

Sen. Ted Cruz led the group of Republicans who opposed certifying the results. Photo: Stefani Reynolds/Pool/AFP via Getty Images

Google will not make contributions from its political action committee this cycle to any member of Congress who voted against certifying the results of the presidential election, following the deadly Capitol riot.

Why it matters: Several major businesses paused or pulled political donations following the events of Jan. 6, when pro-Trump rioters, riled up by former President Trump, stormed the Capitol on the day it was to certify the election results.

4 hours ago - Politics & Policy

Minority Mitch still setting Senate agenda

Illustration: Aïda Amer/Axios

Chuck Schumer may be majority leader, yet in many ways, Mitch McConnell is still running the Senate show — and his counterpart is about done with it.

Why it matters: McConnell rolled over Democrats unapologetically, and kept tight control over his fellow Republicans, while in the majority. But he's showing equal skill as minority leader, using political jiujitsu to convert a perceived weakness into strength.