Trump campaign ad screenshot

President Trump's re-election campaign is launching a new ad as Joe Biden accepts the Democratic nomination, accusing him of embracing "radical left" policies for the country.

Why it matters: The 30-second ad, "Mainstream," aims to scare centrists and older Americans watching the Democratic National Convention who feel uneasy about figures to the left of Biden, including Sen. Bernie Sanders and Rep. Alexandria Ocasio-Cortez — both of whom were featured prominently at the convention this week.

Driving the news: The television ad opens by quoting Sanders (D-Vt.) speaking at the convention on Monday night, saying that "many of the ideas we fought for — that just a few years ago were considered radical — are now mainstream.”

  • The ad's narrator predicts higher taxes, the elimination of fossil fuels, and amnesty for millions of undocumented immigrants and warns, "Your job, savings and future won't be safe in Joe Biden's America."

Behind the scenes: Trump's campaign has been seeking to use socialism as a wedge issue, and one official tells Axios they think fresh convention footage from this week will help to paint Biden as "a socialist sympathizer."

The other side: "Donald Trump is the most radical president in modern American history," said Biden campaign spokesman Andrew Bates, criticizing Trump's response to the pandemic and other issues and pushing back against claims that Biden would raise taxes on most Americans or ban fossil fuels.

  • And several prominent Republicans, including Colin Powell and John Kasich, were also featured at the convention this week‬ to back Biden.

Details: The ad will air in five early voting states — Arizona, Florida, Georgia, North Carolina and Wisconsin — and on national cable, and follows a digital ad released earlier this week attacking Biden's mental capacity.

Go deeper

Cindy McCain endorses Joe Biden

Cindy McCain. Photo: Ralph Freso/Getty Images)

Cindy McCain formally endorsed Joe Biden for president on Tuesday, calling the former Vice President the only "candidate in this race who stands up for our values as a nation."

Why it matters: McCain, the widow of the late Arizona Sen. John McCain, appeared in a video presentation at last month's Democratic National Convention praising Biden, with whom her husband had a longtime bipartisan friendship. With an official endorsement, she will join a number of prominent people in Republican circles to endorse the Democratic candidate over Trump.

Sep 22, 2020 - Economy & Business

PSA donations triple in 2020

The Ad Council, a 75-year-old non-profit, has nearly tripled the amount of media support for public service announcements (PSAs) over the six months that it typically manages in a year, its CEO tells Axios.

By the numbers: In total, it has generated nearly $370 million of donated media support around the coronavirus, compared to what it used to consider record contributions of $100 million for messaging around disasters like Hurricane Katrina and 9/11. 

Exclusive: Conservative group launches $2M Supreme Court ad

Screengrab of ad, courtesy of Judicial Crisis Network.

The Judicial Crisis Network is launching a $2.2 million ad campaign to put pressure on vulnerable Senate Republicans in battleground states to support a quick confirmation when President Trump announces his Supreme Court nominee.

The big picture: "Follow Precedent," previewed by Axios, is one of the first national and cable television ads to run following Justice Ruth Bader Ginsberg's death Friday.

Get Axios AM in your inbox

Catch up on coronavirus stories and special reports, curated by Mike Allen everyday

Please enter a valid email.

Subscription failed
Thank you for subscribing!