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Illustration: Aïda Amer/Axios

Tesla CEO Elon Musk is banking on a risky new strategy for the electric automaker: a robotaxi service that he argues will transform Tesla into a $500 billion company.

The big picture: Like other AV companies, Musk is fixated on a potential $3 trillion market opportunity for autonomous mobility as a service.

  • But while most say fully self-driving cars are still a decade away, Musk is telling investors they'll be here by next year and that Tesla will have first mover advantage with a million robotaxis on the road.

Between the lines: Investors are eager to fund his plans — witness last week's fresh $2.7 billion equity and bond deal.

  • Musk's track record is spotty, though — even he admits to blowing his self-imposed timetables — but in the end, he insists, "I get it done."
  • Still, his latest idea — for Tesla owners to rent out their cars via a vast Tesla robotaxi network — seems "half baked," as Cowen analyst Jeffrey Osborne put it to CNBC.

Driving the news: Musk touted the Tesla car-sharing network at an investor event on April 22.

  • Then, according to CNBC and Bloomberg, he doubled down a week later on a private investor call, saying AVs are now the fundamental driver of value for Tesla and making his case for that $500 billion market cap.

How it will work, according to Musk:

  • Tesla owners can offer their cars for rent on Tesla's car-sharing network.
  • They could pocket up to $30,000 a year (Tesla would keep 25% to 30% ) and their cars will rise in value — up to $250,000 within 3 years, Musk claims — as more self-driving capabilities are added via software updates.
  • Tesla would supplement the fleet with company-owned cars as needed.

Yes, but: The economics of the plan seem dubious and there are a host of serious legal, logistical and technology questions that remain unanswered.

  • Tesla says it made a technological leap by replacing a Nvidia processor with a new proprietary AV computer chip, which will enable self-driving capabilities starting in 2020.
  • "I feel very confident predicting autonomous robotaxis from Tesla next year. Not everywhere. But we will have regulatory approval somewhere," Musk says.
  • But there are no federal regulations on AVs and no prescribed validation methods, so states are still trying to figure out how to govern self-driving cars.

What they're saying:

  • The new focus on autonomy could push out the path to profitability even further, Barclays analyst Brian Johnson wrote in a research note Tuesday.
  • Patient investors will be rewarded, ARK Invest analyst Tasha Keeney tells Axios. "It's not too wild to say the company be worth $500 billion in the next 5 years."
  • "Let's count how many truly autonomous (no human safety driver) Tesla taxis (public chooses destination & pays) on regular streets (unrestricted human driven cars on the same streets) on December 31, 2020. It will not be a million. My prediction: zero. Count & retweet this then," tweeted robotics pioneer Rodney Brooks.

My thought bubble: Tesla's strategy is far-fetched, but plausible, if, as Osborne says, they are better than GM at manufacturing, better than Nvidia at hardware, better than Google at software, and better than Uber at running a taxi service. That's a lot of ifs.

Go deeper: Teslas are among the most popular cars rented on Turo

Go deeper

Hope King, author of Closer
Updated 1 hour ago - Economy & Business

Peloton pumps its brakes

Data: FactSet; Chart: Axios Visuals

Peloton’s popularity is falling as swiftly as it shot up.

Why it matters: Not all pandemic habits stick around. Peloton's trajectory over the past two years exemplifies how challenging it's been for companies to gauge shifts in consumer demand — particularly in sectors heavily altered by the pandemic.

Mitch McConnell's remarks on Black voters raise ire

Senate Minority Leader Mitch McConnell during a Capitol Hill news conference earlier this year. Photo: Anna Moneymaker/Getty Images

Senate Minority Leader Mitch McConnell (R-Ky.) has been widely criticized for comments he made this week about Black American voters.

Driving the news: When asked by a reporter Wednesday about concerns among voters of color, McConnell said "the concern is misplaced, because if you look at the statistics, Black American voters are voting in just as high a percentage as Americans."

Updated 3 hours ago - Politics & Policy

Scoop: Trump’s friends worry legal pick for N.Y. case lacks experience

Photo illustration: Sarah Grillo/Axios. Photo: Brandon Bell/Getty Images

Close associates and advisers to Donald Trump tell Axios they're concerned by his decision to use a relatively inexperienced New Jersey attorney, Alina Habba, in his high-stakes legal fight against New York Attorney General Letitia James.

Why it matters: A former president typically has access to the country's most prestigious experts, including lawyers. Trump has turned to the former general counsel for a parking garage company, who works from a small law office near his Bedminster, N.J., country club.

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