The FIFA World Cup kicks off June 11 and will be played across the United States, Mexico and Canada.
Why it matters: More Americans are tuning into soccer ahead of the sport's most prestigious tournament, with hopes that this summer will spark the kind of breakthrough interest the 1994 World Cup did the last time it was played on American soil.
World Cup fans can still score tickets to matches in U.S. host cities ahead of next month's kickoff — but many are balking at the prices.
The big picture: FIFA is officially in its "last-minute sales" phase, with some matches showing limited availability and some prices reaching beyond $11,000, per an Axios review.
