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An example portfolio in Alt. Courtesy: Alt

Alt, a new platform where collectors can invest in trading cards as easily and transparently as stocks, went live on Thursday.

How it works: Alt aims to make trading cards a more manageable asset by giving customers a simple way to buy, sell, track and store them.

  • Portfolio management: Customers can easily upload their card collections and track their portfolio value in real-time.
  • Real-time valuation: Alt's proprietary "Alt Value" will allow collectors to get real-time data on how much their cards are worth.
  • Vault: Each customer's collection is securely stored in Alt's "vault," which is free for the first three months.
  • Low fees: Buying on Alt is free and transaction fees are just 1.5% of the total sale price, which is much lower than what eBay (12.5%) and some auction houses (12–25%) can charge.
An example portfolio in Alt (gallery view). Courtesy: Alt

What they're saying: "For decades, stocks, bonds, and foreign exchange have been the predominant investment vehicles, largely because they have been the most transparent and liquid," says founder Leore Avidar.

  • "Alternative assets such as real estate and venture capital can offer high yields uncorrelated with the stock market, but aren't as broadly accessible because they are more opaque and illiquid."
  • "Sports cards have been even less accepted as mainstream investment vehicles, despite the fact that they represent a great store of value and return uncorrelated with broader public markets."
  • "With Alt, we're turning sports cards — and eventually watches, sneakers, and art — into investable assets.

Funding: Alt has raised $31 million, and Alexis Ohanian's Seven Seven Six led the Series A. Other investors include Kevin Durant's Thirty Five Ventures, Larry Fitzgerald and Tobias Harris.

Screenshot: PWCC Market Indices

The big picture: The trading card market has vastly outperformed the stock market over the past 12 years.

By the numbers: Between January 2008 and December 2020, the PWCC 500 Index, which is basically the S&P 500 for trading cards, was up 270% compared to 160% for the S&P.

Go deeper: Read the full Axios Sports special report on the rise of sports fandom investing

Go deeper

Updated 8 hours ago - Politics & Policy

Omicron dashboard

Illustration: Brendan Lynch/Axios

  1. Health: Pfizer and Moderna boosters overwhelmingly prevent Omicron hospitalizations, CDC finds — Omicron pushes COVID deaths toward 2,000 per day — The pandemic-proof health care giant.
  2. Vaccines: The case for Operation Warp Speed 2.0 — Starbucks drops worker vaccine or test requirement after SCOTUS ruling — Kids' COVID vaccination rates are particularly low in rural America.
  3. Politics: Biden concedes U.S. should have done more testing — Arizona says it "will not be intimidated" by Biden on anti-mask school policies — Federal judge blocks Biden's vaccine mandate for federal workers.
  4. World: American Airlines flight to London forced to turn around over mask dispute — WHO: COVID health emergency could end this year — Greece imposes vaccine mandate for people 60 and older — Austria approves COVID vaccine mandate for adults.
  5. Variant tracker

Arizona governor sues Biden administration over COVID funds tied to mandates

A teacher prepares a hallway barrier to help students maintain social distancing at John B. Wright Elementary School in Tucson, Arizona, on Aug. 14, 2020. Photo: Cheney Orr/Bloomberg via Getty Images

Arizona Gov. Doug Ducey (R) filed a lawsuit Friday against the Biden administration for ordering the state to stop allocating federal COVID relief funds to schools that don't comply with public health recommendations such as masking, the Arizona Republic reports.

Why it matters: The Treasury Department said last week that the state would have to pay back the money if Ducey does not redesignate the $173 million programs to ensure they don't "undermine efforts to stop the spread of COVID-19."

Federal judge blocks Biden's vaccine mandate for federal workers

President Biden speaking from Eisenhower Executive Office Building on Jan. 21. Photo: Yuri Gripas/Abaca/Bloomberg via Getty Images

A federal judge in Texas blocked the Biden administration from enforcing its coronavirus vaccine mandate for federal workers on Friday, citing the outcome of last week's Supreme Court ruling that nullified the administration's vaccine-or-test requirement for large employers.

Why it matters: It's a blow to President Biden's efforts to increase the U.S.' vaccination rates, though much of the federal workforce has already been vaccinated against the virus.