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Scoop: NRCC gears up for midterms media blitz

A Republicans elephant is lit up on a curtain behind a table that says VOTE
Photo: Visions of America/UIG via Getty Images

The National Republican Congressional Committee (NRCC) gave Axios the details behind its $60.2 million buy on initial ad reservations in 13 key cities ahead of the 2018 midterm elections.

Why it matters: This is a massive ad spend for an outside group this early on in the election cycle, and comes right on the heels of the Congressional Leadership Fund's $48 million announcement earlier this month — signaling just how competitive these conservative groups anticipate this election cycle to be. The 13 target cities reveal which House Republican seats conservatives are most concerned about.