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Illustration: Rebecca Zisser/Axios

Pro-Trump media is spreading across the U.S., disseminating Trumpian rhetoric about fake news and mainstream media bias through every medium.

The big picture, from Rodney Benson, chair of NYU's Department of Media, Culture, and Communication: "Many of the media moving toward subscriptions have disproportionately left-liberal audiences. ... While liberal media draw their circles ever tighter around themselves (via paywalls, high-level content, etc.), conservatives are fighting to extend their mass reach."

The latest: "Bill O’Reilly is in talks to head back to cable news in his old 8 p.m. slot, but this time at Newsmax TV," according to N.Y. Post's "Page Six."

  • Newsmax owner Chris Ruddy is close friends with President Trump, and O'Reilly's return to the spotlight would add a prominent voice to a news outlet friendly to the president (though O'Reilly has criticized Trump in the past).

We see this trend in every medium:

  • Radio: Executives at Salem Radio, the parent company of some of the most popular conservative talk shows, pressured radio hosts to cover Trump more positively, according to emails obtained by CNNMoney.
  • Broadcast: Sinclair Broadcasting, the largest owner of local TV stations, has drawn criticism for its "must-run" editorials and scripts — peppering local newscasts with pro-Trump talking points — but continues the practice.
  • Cable: Very few people were surprised by this week's New York mag story about Fox's Sean Hannity speaking regularly at night with Trump. The network's pro-Trump, prime time coverage in focuses heavily on stories that highlight the supposed dishonesty of mainstream media.
  • Digital: A handful of local news sites, like “Tennessee Star” and the “Arizona Monitor,” are popping up, with headlines supporting GOP candidates that are then sometimes featured for GOP election ads, Politico reports. These sites are intentionally framed to look like real news websites, as outwardly conservative sites, like The Daily Caller and Breitbart, see traffic dips.

Be smart: In the past, the out-of-power party got the media bump (right-wing radio under President Clinton).

  • Instead, Trump is lifting all media boats: Crooked Media's Pod Save America, founded by Obama alumni, is one of the era's huge success stories.

Note: this story's first bullet has been corrected to show O'Reilly has been a critic of the president.

Go deeper

Updated 3 hours ago - Politics & Policy

1 dead after pickup truck hits Pride spectators in Florida

Police investigate the scene where a pickup truck drove into a crowd of people at a Pride parade in Wilton Manors, Florida, on Saturday. Photo: Jason Koerner/Getty Images

A driver in a pickup truck hit spectators at a Pride festival in Wilton Manors, Florida, killing a man and leaving another person hospitalized Saturday, authorities said.

Details: Fort Lauderdale Mayor Dean Trantalis told reporters police had "apprehended the driver" and that the vehicle missed a parade car carrying Rep. Debbie Wasserman Schultz (D-Fla.) "by inches."

Updated 6 hours ago - Sports

Uganda Olympic team member tests positive for COVID in Tokyo

The Uganda National boxing team's Catherine Nanziri (L) and others arrive for check-in at Entebbe international airport in Wakiso, Uganda on Friday, ahead of their departure to participate in the Tokyo Olympic Games. Photo: Badru Katumba/AFP via Getty Images

A Uganda Olympic team member tested positive for COVID-19 upon arrival in Japan late Saturday, officials said.

Why it matters: Japan's government has faced criticism for vowing to host the Tokyo Games next month as coronavirus cases rise. The Ugandan team is the second to arrive in Japan after the Australian women's softball players, and this is the first COVID-19 infection detected among the Olympic athletes, Al Jazeera notes.

Updated 10 hours ago - World

In photos: Brazilians rally against Bolsonaro as COVID deaths top 500,000

A June 19 protest in São Paulo, Brazil, against the administration of Brazilian President Jair Bolsonaro, who has railed against precautionary health measures despite the soaring COVID-19 death rate and cases. Photo: Rodrigo Paiva/Getty Images

Demonstrators took to the streets in at least 22 of Brazil’s 26 states to protest President Jair Bolsonaro's handling of the pandemic — as deaths from COVID-19 in the country surged past 500,000 Saturday, per AP.

The big picture: Brazil has the world's second-highest coronavirus death toll and third-highest number of reported cases. Only 12% of the country's population has been vaccinated against the virus, AP notes.