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Anna Palmer and Jake Sherman. Photo: Alex Wong/Getty Images

Three of Politico’s biggest reporting stars plan to launch a competitor to the company’s Politico Playbook franchise, sources tell me. 

Why it matters:  Jake Sherman, Anna Palmer and John Bresnahan will launch a daily newsletter in 2021 as a stand-alone company, the sources say. In effect, they will be competing against the Playbook franchise they helped create and grow. 

  • The newsletter will include a heavy focus on Capitol Hill reporting, given the expertise of the trio, but it's not designed to be a carbon copy of Politico's flagship newsletter Playbook.
  • The new venture will include other offerings aside from the newsletter.
  • Sherman and Palmer have been soliciting emails via social media to get set up quickly after they depart.

Between the lines: Industry sources tell me they will be able to attract advertisers focused on the DC market, especially if they quickly replicate their elite audience. It is unclear if the product will be paid. 

  • Politico editor Carrie Budoff Brown announced Monday that Politico reporters Heather Caygle and Burgess Everett would become Politico's new Congressional bureau chiefs.
  • Politico executives have not yet announced Playbook replacements.

What they're saying: "We’re still finalizing our next steps -- 2021 is a long way away. We’ll have more to say on our plans after the new year. Anna and I have absolutely loved our careers at POLITICO," Sherman tells Axios.

  • Politico spokesperson Brad Dayspring tells Axios: "We have enormous ambition for the Playbook franchise headed into 2021 and beyond, as well as for Huddle, our Capitol Hill focused newsletter. Look for some exciting news on both fronts this month."
  • "Whatever their next adventure is, be it focused on the Hill or elsewhere, Bres, Anna, and Jake each had great runs at POLITICO and we wish them the best as they begin a new journey."

The bottom line: They're the latest big media stars to leave their outlets in pursuit of independent projects.

Go deeper

Caitlin Owens, author of Vitals
19 mins ago - Health

The U.S. is approaching the vaccine hesitancy "tipping point"

Expand chart
Data: CivicScience; Chart: Axios Visuals

The U.S. will probably run out of adults who are enthusiastic about getting vaccinated within the next two to four weeks, according to a KFF analysis published yesterday.

Between the lines: Vaccine hesitancy is rapidly approaching as our main impediment to herd immunity.

Ben Geman, author of Generate
42 mins ago - Energy & Environment

The finance sector links arms on climate

Illustration: Eniola Odetunde/Axios

A big, UN-backed umbrella group of banks, asset managers, investors and insurers launched Wednesday to boost private clean tech finance and press polluting industries that use their services to cut emissions.

Why it matters: The Glasgow Financial Alliance for Net Zero (GFANZ) is the broadest financial industry effort yet on climate change.

Scoop: Chris Christie friends believe he's running in 2024

Chris Christie at the White House in 2020. Photo: Chris Kleponis/Polaris/Bloomberg via Getty Images

Former New Jersey Gov. Chris Christie is seriously considering running for president in 2024, three people familiar with his thinking tell Axios.

Driving the news: While Christie isn't saying anything publicly about his thinking — besides telling radio host Hugh Hewitt he's not ruling it out — people close to him have an early sense of the rationale and outlines of a potential candidacy.