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Former Facebook executive to run Mike Bloomberg's digital campaign

Michael Bloomberg. Photo: Scott Eisen/Getty Images

Former Facebook chief marketing officer Gary Briggs is joining Democratic presidential candidate Mike Bloomberg's campaign as digital director, he announced in a new job update post on the social media site Sunday.

The big picture: The former New York City mayor and billionaire officially entered the 2020 race on Sunday. On Friday, Bloomberg announced a $31 million TV ad campaign in several key primary states, per NBC News, which cited Advertising Analytics. "His campaign is expected to do the same on digital," notes Vox's Recode, which first reported Briggs' move.

  • "Briggs will oversee a digital program that will likely shatter records for the rate at which it spends money in presidential politics," Recode notes.

Go deeper:

Go deeper

Jonathan Swan, Zachary Basu
30 mins ago - Politics & Policy
Off the Rails

Episode 7: Trump turns on Pence

Photo illustration: Eniola Odetunde/Axios. Photos: Elijah Nouvelage, Alex Wong/Getty Images

Beginning on election night 2020 and continuing through his final days in office, Donald Trump unraveled and dragged America with him, to the point that his followers sacked the U.S. Capitol with two weeks left in his term. Axios takes you inside the collapse of a president with a special series.

Episode 7: Trump turns on Pence. Trump believes the vice president can solve all his problems by simply refusing to certify the Electoral College results. It's a simple test of loyalty: Trump or the U.S. Constitution.

"The end is coming, Donald."

The male voice in the TV ad boomed through the White House residence during "Fox & Friends" commercial breaks. Over and over and over. "The end is coming, Donald. ... On Jan. 6, Mike Pence will put the nail in your political coffin."

Go deeper (9 min. read)Arrow
Margaret Harding McGill, Ashley Gold, Ina Fried
35 mins ago - Technology

Big Tech's post-riot reckoning

Photo illustration: Sarah Grillo/Axios. Photo: Tasos Katopodis/Getty Images

The Capitol insurrection means the anti-tech talk in Washington is more likely to lead to action, since it's ever clearer that the attack was planned, at least in part, on social media.

Why it matters: The big platforms may have hoped they'd move to D.C.'s back burner, with the Hill focused on the Biden agenda and the pandemic out of control. But now, there'll be no escaping harsh scrutiny.

Go deeper (2 min. read)Arrow
Sara Fischer, author of Media Trends
41 mins ago - Technology

Why domestic terrorists are so hard to police online

Illustration: Eniola Odetunde/Axios

Domestic terrorism has proven to be more difficult for Big Tech companies to police online than foreign terrorism.

The big picture: That's largely because the politics are harder. There's more unity around the need to go after foreign extremists than domestic ones — and less danger of overreaching and provoking a backlash.

Go deeper (3 min. read)Arrow

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