Championship tickets are priciest since 2017
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The average ticket price for tonight's College Football Playoff National Championship at NRG Stadium between Michigan and Washington is the highest for the championship game since 2017.
By the numbers: The average ticket cost $2,845 as of Thursday, about $1,100 more than last year's game between TCU and Georgia in Los Angeles, according to data that SeatGeek shared with Axios.
- The "get-in" price for Monday's game is $1,302.
What they're saying: The ticket reseller said the prices for this game may be driven by fan excitement, Axios' Maxwell Millington reports.
- "A 'win' for either school would mark the first since the 1990s," said Jenna McKernan, SeatGeek's PR manager.
Of note: Michigan's last championship was in 1997, and Washington's was in 1991.
The intrigue: SeatGeek's regional data shows that Texas residents make up 45% of ticket sales, while Michigan and Washington residents make up 11% and 3%, respectively.
Flashback: Tickets to the 2017 National Championship in Atlanta between Alabama and Georgia averaged $3,035.
- SeatGeek says those prices were likely due to the proximity of the schools to the venue.
How to watch: You can watch the game on ESPN at 6:30pm.
- The game will also be streamed on ESPN+, FuboTV, Hulu + Live TV and Sling.