By the numbers: Iowa State Far phone use

🦞 All those lobster roll Instagram posts added up — Verizon says the Iowa State Fair was its biggest event in 2024 for cell phone data consumption.

By the numbers: Verizon fairgoers used 393.1 TB during the Iowa State Fair.

• The company's next biggest event was the Coachella music festival in California with 129 TB.

👀 The intrigue: To keep the rustic aesthetic of the fair, there is a cell phone tower near the campgrounds that's disguised as a water tower.