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First look: Anti-Trump Republican video mocks "MAGA Church"

"MAGA Church," the first digital video from the Lincoln Project, a group of anti-Trump Republicans, takes aim at President Trump's standing with evangelical voters —interspersing clips of him talking about faith with videos of him speaking crudely.

Why it matters: Trump has recently taken steps to shore up his evangelical base after an editorial in Christianity Today, a magazine founded by the late Rev. Billy Graham, attacked his "gross immorality and ethical incompetence."

The state of play: In the video, the group warns evangelicals to "beware of false prophets."

  • "IF THIS IS THE BEST AMERICAN CHRISTIANS CAN DO," it says, "THEN GOD help us all."

The big picture: The Lincoln Project, which announced its creation last month, aims to persuade "enough disaffected conservatives, Republicans and Republican-leaning independents in swing states and districts to help ensure a victory in the Electoral College, and congressional majorities that don’t enable or abet Mr. Trump’s violations of the Constitution."

  • The Lincoln Project's advisory board consists of George Conway, Reed Galen, Jennifer Horn, Mike Madrid, Steve Schmidt, Ron Steslow, John Weaver and Rick Wilson.

Go deeper: Trump's moves to shore up his evangelical base