Scrolling through the Insta feed. Photo: Mauricio Santana/Getty Images

Instagram announced Tuesday that it is launching an in-app checkout function with big brands like Adidas, H&M, Zara and Kylie Cosmetics that will allow users to buy from those companies' ads without leaving Instagram.

Why it matters: Instagram ads are especially successful at getting users to pay attention to brands because they can utilize something Amazon and other retailers don't have — data on what people think is cool. Now, several massive brands can swiftly turn those targeted ads into purchases.

Go deeper ... The future of online shopping: Ads that let you try things on

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The CIA's new license to cyberattack

Illustration: Aïda Amer/Axios

In 2018 President Trump granted the Central Intelligence Agency expansive legal authorities to carry out covert actions in cyberspace, providing the agency with powers it has sought since the George W. Bush administration, former U.S. officials directly familiar with the matter told Yahoo News.

Why it matters: The CIA has conducted disruptive covert cyber operations against Iran and Russia since the signing of this presidential finding, said former officials.

1 hour ago - Technology

Tech hits the brakes on office reopenings

Illustration: Annelise Capossela/Axios

Tech was the first industry to send its workers home when COVID-19 first hit the U.S., and it has been among the most cautious in bringing workers back. Even still, many companies are realizing that their reopening plans from as recently as a few weeks ago are now too optimistic.

Why it matters: Crafting reopening plans gave tech firms a chance to bolster their leadership and model the beginnings of a path back to normalcy for other office workers. Their decision to pause those plans is the latest sign that normalcy is likely to remain elusive in the U.S.

The existential threat to small business

Illustration: Eniola Odetunde/Axios

The coronavirus pandemic has changed the game for U.S. businesses, pushing forward years-long shifts in workplaces, technology and buying habits and forcing small businesses to fight just to survive.

Why it matters: These changes are providing an almost insurmountable advantage to big companies, which are positioned to come out of the recession stronger and with greater market share than ever.