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Joe Biden held a town hall with NBC's Lester Holt at Pérez Art Museum in Miami last night, aired live on NBC and MSNBC. See video. Photo: NBC News

To try to revive the online frenzy of 2014's Ice Bucket Challenge, Joe Biden's campaign today launches the #ImVotingFor social media campaign, led by high-profile surrogates who have a combined 150 million followers.

How it works: The partners — elected leaders, digital creators and celebrities — will tag three people with #ImVotingFor, and ask them to do the same.

  • "Participants will post a photo on Instagram of a loved one, someone they admire, their  community, etc. — and share why their vote this year is for them." This could include "a loved one with a pre-existing condition or a child who will be impacted by climate change or a personal hero like John Lewis."

Launch participants include:

Elected Leaders

Celebrities

Creators

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Go deeper

Nov 15, 2020 - World

Mexico tops 1 million coronavirus cases, as death toll nears 100,000

A sign above crowds of people in a street in Mexico City, Mexico, warning to "avoid masses" and keep distance from others during a nationwide, 12-day shopping event that's running through Nov. 20, designed to stimulate the economy. Photo: Cristopher Rogel Blanquet/Getty Images

Mexico surpassed 1 million coronavirus cases and over 98,200 deaths from COVID-19 late Saturday, per Johns Hopkins data.

Driving the news: Mexican health officials have focused on testing the seriously ill and conducted only about 2.5 million COVID-19 tests in total — representing 1.9% of the population, AP reports.

In photos: D.C. and U.S. states on alert for pre-inauguration violence

National Guard troops stand behind security fencing with the dome of the U.S. Capitol Building behind them, on Jan. 16. Photo: Kent Nishimura / Los Angeles Times via Getty Images

Security has been stepped up in Washington, D.C., and state capitols across the U.S. as authorities brace for potential violence this weekend.

Driving the news: Following the Jan. 6 insurrection at the U.S. Capitol by some supporters of President Trump, the FBI has said there could be armed protests in D.C. and in all 50 state capitols in the run-up to President-elect Joe Biden's inauguration Wednesday.

14 hours ago - Politics & Policy

The new Washington

Illustration: Sarah Grillo/Axios

The Axios subject-matter experts brief you on the incoming administration's plans and team.