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Facebook hits back at publishers with archive policy

Axios' Sara Fischer interviewing Facebook's Campbell Brown (right) on Monday night in Washington, D.C. Photo: Chuck Kennedy / Axios

Speaking at Axios' Media Trends event Monday night, Facebook's head of global news partnerships Campbell Brown formally announced a policy to try to appease publishers' concerns over a controversial archive of political ads on its platform, which would also include ads promoting publishers' political content.

Why it matters: It’s Facebook’s latest effort to make nice with publishers, which continue to show frustration with changes and experiments to news functions on its platform.