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Expand chart
Data: AdImpact; Chart: Will Chase/Axios

Democratic groups are flooding the airwaves — and outspending conservative organizations — to support President Biden’s Build Back Better agenda, according to data compiled by AdImpact.

The big picture: Liberal and conservative groups have spent a combined $56 million on TV and digital advertising since Sept. 1. The liberals' goal: convincing lawmakers to back the $3.5 trillion reconciliation package aimed at combating climate change and expanding the social safety net.

  • The conservative aim has been to pressure Democrats to vote against it.
  • The parties have been touting their ad buys in the media, as they signal to lawmakers they will be given some protective air cover in next year's midterms, or face targeted attacks because of their positions.

By the numbers: Building Back Together, an outside group that takes unlimited donations and works closely with the White House, is the biggest spender on the Democratic side.

  • It has spent $8 million, part of the Democrats' $36.8 million in total spending.
  • For conservatives, a new group, Common Sense Leadership Fund, led by Kevin McLaughlin, former executive director of the National Republican Senatorial Committee, has spent $9.4 million.
  • In total, conservative groups have placed about $19.1 million on broadcast, cable, satellite TV, as well as digital and radio platforms, from Sept. 1–Oct. 5.

Go deeper

Mike Allen, author of AM
Oct 15, 2021 - Politics & Policy

White House sees Hill deal on Biden's spending plans "soon"

President Biden with Senate Majority Leader Chuck Schumer (D-N.Y.). Photo: Alex Wong/Getty Images

A White House official tells me talks with Democratic lawmakers on the final shape of President Biden's Build Back Better agenda "are accelerating ... [T]his progress means we can conclude negotiations soon."

Driving the news: "There’s urgency and purpose in our conversations behind bringing these game-changing economic growth plans home for families, and we feel good about the momentum," the official said.

Biden: "Being a cop today is one hell of a lot harder than it's ever been"

President Biden speaks during the 40th Annual National Peace Officers Memorial Service at the U.S Capitolon Oct. 16. Photo: Brendan Smialowski/AFP via Getty Images

President Biden speaking at the U.S. Capitol on Saturday honored members of law enforcement who died in the line of duty in 2019 and 2021 and saluted those who are currently serving.

Driving the news: "We expect everything of you, and it's beyond the capacity of anyone to meet the total expectations. Being a cop today is one hell of a lot harder than it's ever been," Biden said.

Updated 4 hours ago - World

Islamic State claims responsibility for deadly bombing in southern Afghanistan

The mosque after the explosion in southern Kandahar province on Oct. 15. Photo: Murteza Khaliqi/Anadolu Agency via Getty Images

The Islamic State group claimed responsibility for a massive blast that tore through a crowded Shiite mosque in the southern Afghan city of Kandahar on Friday, killing at least 47 people and injuring dozens more, AP reports.

Why it matters: Friday's attack was the deadliest to strike Afghanistan since the U.S. withdrew its troops from the region and is the second major attack on a Shiite mosque in a week, underscoring the Taliban's growing security threat from other militant groups.