OpenAI inks $100 million deal with Intuit
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OpenAI and Intuit announced a deal Tuesday to allow customers to use its finance apps directly in ChatGPT.
Why it matters: The move is part of OpenAI's effort — detailed at a developer conference last month — to allow a wide range of software to run within ChatGPT.
Driving the news: Under a multifaceted deal announced Tuesday, Intuit will expand the use of OpenAI's frontier models in its products, including agents that can help file taxes, manage payroll and complete other tasks within Intuit's suite of business tools.
- Intuit is "actively exploring" how to bring its apps — including TurboTax and QuickBooks — into ChatGPT.
- The company has also agreed to purchase $100 million worth of AI services from OpenAI in the multiyear deal.
The big picture: Intuit is the latest big-name software maker to announce support for OpenAI's app initiative that turns ChatGPT into an operating system of sorts.
- At launch, OpenAI announced a series of partners including Figma, Canva Spotify and Coursera.
- Adobe said last month that it will allow some of its apps to run in chatbots, starting with support for Adobe Express in ChatGPT.
- Eventually, OpenAI says ChatGPT will be open to all apps that meet its guidelines. The company said it will begin reviewing and listing those apps "later this year."
Bottom line: OpenAI wants to be more than just the top chatbot. It also wants to be the place where people go to access their favorite apps.
