Scoop: DNC launches live, daily show on YouTube
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The Democratic National Committee is launching its first-ever live, daily show on YouTube, Axios has learned.
Why it matters: The party has been reeling since its losses in the 2024 elections, but it's counting on growing discontent with President Trump to help fuel interest in the show.
- Party officials say the show, which will be called the "Daily Blueprint" and kicks off Monday at 10 a.m. ET, is aimed at focusing Democrats' messaging and highlighting how Democrats are countering Trump's moves.
Zoom in: The show is launching as Trump and his allies have made new forms of media a focus — on the campaign trail and in the White House — through interviews with popular podcasters and briefings for social media influencers.
- "The launch of the Daily Blueprint is an exciting new step for the Democratic Party — it cements our commitment to meet this moment and innovate the ways we get our message across in a new media landscape," Democratic National Committee chair Ken Martin said in a statement first provided to Axios.
The show debuts as party leaders are dealing with discontent within the ranks.
- Over the weekend, Politico obtained a recording of Martin expressing uncertainty about wanting to lead the party because of the infighting sparked by vice chair David Hogg's push to help elect younger Democrats — including primary challengers to incumbents in solidly blue districts.
The details: The "Daily Blueprint" will go live for about 15 minutes each weekday. It will be part of the DNC's War Room efforts to combat Trump.
- It'll analyze the day's breaking news, while also giving viewers ways to get active and help the party.
- "The Daily Blueprint is nothing like the Democratic Party has ever seen before, and that's by design, " DNC Deputy Communications Director Hannah Muldavin, who will host the show, said in a statement.
