Apr 1, 2024 - Politics & Policy

Biden campaign outlines plan to flip Florida, a state Trump won twice

Biden delivers the annual State of the Union address before a joint session of Congress in the House chamber at the Capital building on March 7, 2024 in Washington, DC.

President Bidenr at the U.S. Capitol building in March. Photo: Shawn Thew-Pool/Getty Images

President Biden's campaign declared Florida "winnable" in the 2024 elections after the Republican-led state's Supreme Court made two key rulings on Monday.

Why it matters: The court put a referendum on abortion on the ballot for November in the state, where former President Trump won 51% of votes to Biden's 48% in 2020. Trump also won Florida by a slim margin in 2016.

The big picture: Biden campaign manager Julie Chávez Rodríguez declared in a memo first shared with NBC News that abortion rights will be "Front and Center in Florida" this election cycle.

  • "This new, extreme abortion ban — one that Donald Trump personally paved the way for — will now amount to a ban for the entire Southeast," Chávez Rodríguez said.
  • "Women in need of reproductive care throughout the region now face a choice between putting their lives at risk or traveling hundreds or thousands of miles to get care."
  • She called Florida "Ground Zero for Trump's MAGA Blueprint," pointing to laws on carrying guns and book bans in the state as other areas that could prove unpopular with voters.

Zoom in: Chávez Rodríguez said 155,000 Republican primary voters in Florida voted for Nikki Haley in the state's primary last month after she suspended her campaign.

  • "Similar to other states, including those with exit polls, we fully expect that many of those voters will not vote for Trump and are winnable for President Biden this November," Chávez Rodríguez said.
  • "Make no mistake: Florida is not an easy state to win, but it is a winnable one for President Biden, especially given Trump's weak, cash-strapped campaign, and serious vulnerabilities within his coalition."

Flashback: The last Democrat to win in Trump's adopted state of Florida in the presidential elections was former President Obama in 2012.

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