Scoop: Campbell Brown to oversee new media partnerships team at Meta
Campbell Brown, the veteran news anchor who has served as Meta's vice president of news partnerships since 2017, is being promoted to oversee a new global media partnerships team at the company, Meta sources tell Axios.
Why it matters: The new role will allow Brown to focus on broader media partnerships in addition to news. New regulations around the globe are forcing tech firms like Meta and Google to pay to host news content.
Details: In her new role, Brown will oversee a team that manages partnerships with sports leagues, film studios, broadcasters, streamers, digital media companies and news publishers across all of Meta's products.
- The team will focus on new partnerships that support short-form video, NFTs, and the metaverse.
- Examples of the types of media partnerships that Meta has brokered that would now fall under Brown's remit include a partnership with the Tribeca Film Festival to screen short films, sports streaming rights and live broadcasts of red carpet events.
What's next: A formal announcement of the promotion is expected this week.