May 6, 2021 - Energy & Environment
Argentina launches "Green Mondays" drive in bid to cut emissions
Beef cattle in Zarate, Argentina. Photor: Erica Canepa/Bloomberg via Getty Images
Argentina's government has this week launched a "Green Mondays" campaign that calls on citizens to replace meals containing meat with plant-based ones on Mondays in an effort to tackle climate change.
Why it matters: Cattle ranches contribute to 22% of all emissions in Argentina, making them the "biggest contributor" in the country, per Bloomberg. The campaign is part of a growing worldwide environmental movement away from meat.
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